Introducing Setting in Opening Sequences - 'The Devil Wears Prada'
Next, we have an establishing shot of New York City. This establishes that the film is set in New York City whilst setting the scene. The shot of the building with the blue sky connotes the American aspirational ideology.
The shots then crosscut continuously to show the different settings of the fashion models and the main character. They are very juxtaposition as the main character's apartment looks very normal and unglamorous as the models are showing bling, jewels and glamorous backdrops.
The establishing shot of the main character's neighbourhood reflects the character's non glamorous lifestyle. This shot is essentially there to set up the binary opposition of the glamorous lifestyle within the fashion industry that the audience will later encounter. This shot adds meaning to the character and her background.
There is lots iconography within the mise-en-scene such as the yellow taxis, this reinforces the setting once again. There is also a large fashion for ‘Abercrombie’ in the backdrop, reminding the audience how big the fashion industry is within New York City.
The busy streets with the large buildings and smart dressed people reflect the affluence of the environment that she’s about to walk into.
A low camera shot is used from the perspective of the main character which looks up at the high rise building and connotes how powerful the fashion industry is and shows how small she is in comparison. Which again drives the narrative forward.
The shots then crosscut continuously to show the different settings of the fashion models and the main character. They are very juxtaposition as the main character's apartment looks very normal and unglamorous as the models are showing bling, jewels and glamorous backdrops.
The establishing shot of the main character's neighbourhood reflects the character's non glamorous lifestyle. This shot is essentially there to set up the binary opposition of the glamorous lifestyle within the fashion industry that the audience will later encounter. This shot adds meaning to the character and her background.
There is lots iconography within the mise-en-scene such as the yellow taxis, this reinforces the setting once again. There is also a large fashion for ‘Abercrombie’ in the backdrop, reminding the audience how big the fashion industry is within New York City.
The busy streets with the large buildings and smart dressed people reflect the affluence of the environment that she’s about to walk into.
A low camera shot is used from the perspective of the main character which looks up at the high rise building and connotes how powerful the fashion industry is and shows how small she is in comparison. Which again drives the narrative forward.



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